Happiness is promised in buckets at Two for Joy – Afflecks new ‘happiness café’. Located on our 2nd floor, Two for Joy is colourfully decked out in vivid, candy-bright pinks, blues and yellows, with a cute, slightly, erm, pre-pubescent feel.
Fake flowers top the tables, fake grass lines the floor, while carefully placed memos remind you to ‘be happy’
Owner Charlotte Ducie says
“I wanted a café in Afflecks,” Ducie explains. The 22-year-old had the idea for the café after noticing the trend for unicorn and rainbow-themed products on Instagram. “I realised that there weren’t really any cafes catering to the rainbow trend, apart from around Pride weekend.”
Despite dropping out of university, Ducie brought her café vision to life after securing a Virgin start-up loan in June, just a few months after pitching her idea in February. She has since been working with Virgin business mentors to launch the café.
But what makes the happiness café so happy? To spread positive vibes, each order comes with a little envelope, offering a random quote to brighten your day. One wall features a selfie-mirror, reminding customers they “look great”, whilst a chalkboard encourages customers to share what makes them feel happy.
As well as encouraging positivity in its customers, the café is keen to help the community its nestled in. A coffee donation pot sits beside the till, encouraging customers to purchase a £1 coffee for a homeless person, which staff hand out in the evenings alongside leftover cake.
<< Back to Blog